I wonder if they earnings are big maybe they will invest in some promotions to get more customers
The most recent details I could find are from 2018. This is all revenue generated by the company, not just Tibia. https://www.cipsoft.com/index.php/en/press/press-releases/165-result-financial-year-2018
"In 2018 the now 89 employees generated more than EUR 14 million. Previous year's record turnover of EUR 11.6 million were thus exceeded by more than 20 percent. Pre-tax profit increased by EUR 1.9 million to a total of 5.7 million."
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